Learnership Management System

Non-Verbal Commuication Modes

What is non-verbal communication?
Definition (CBC): “nonverbal communication involves those nonverbal stimuli in a communication setting that are generated by both the source [speaker] and his or her use of the environment and that have potential message value for the source or receiver [listener] (Samovar et al). Basically it is sending and receiving messages in a variety of ways without the use of verbal codes (words). It is both intentional and unintentional. Most speakers / listeners are not conscious of this. It includes — but is not limited to:

    eye contact (gaze)
    vocal nuance
    facial expression ? pause (silence)
    word choice and syntax
    sounds (paralanguage)

Broadly speaking, there are two basic categories of non-verbal language:

    nonverbal messages produced by the body;
    nonverbal messages produced by the broad setting (time, space, silence)

Why is non-verbal communication important?
Basically, it is one of the key aspects of communication (and especially important in a high-context culture). It has multiple functions:

    Used to repeat the verbal message (e.g. point in a direction while stating directions.
    Often used to accent a verbal message. (e.g. verbal tone indicates the actual meaning of the specific words).
    Often complement the verbal message but also may contradict. E.g.: a nod reinforces a positive message (among Americans); a “wink” may contradict a stated positive message.
    Regulate interactions (non-verbal cues covey when the other person should speak or not speak).
    May substitute for the verbal message (especially if it is blocked by noise, interruption, etc) — i.e. gestures (finger to lips to indicate need for quiet), facial expressions (i.e. a nod instead of a yes).

Note the implications of the proverb: “Actions speak louder than words.” In essence, this underscores the importance of non-verbal communication. Non-verbal communication is especially significant in intercultural situations. Probably non-verbal differences account for typical difficulties in communicating.